Top 5 Photo and Video Apps in South Africa Q3 2025

In the third quarter of 2025, South Africa's photo and video app landscape on a unified platform saw significant activity. According to data from Sensor Tower, these top apps demonstrated varied trends in downloads, revenue, and active users.

CapCut - Video Editor by Bytedance experienced fluctuations in weekly downloads, peaking at around 108K by the end of September. Revenue steadily increased throughout the quarter, reaching approximately $40.6K in the last week. Meanwhile, weekly active users saw a dip mid-quarter but rebounded to about 2.2M by the end.

YouTube maintained a strong presence with weekly active users consistently around 27M. Revenue peaked at about $52K at the start of the quarter and ended at a stable $46.6K. Downloads remained relatively stable, with a slight increase to 27.1K at the end of September.

Canva: AI Photo & Video Editor saw an upward trend in weekly revenue, culminating at $49.1K in the last week of September. Weekly downloads fluctuated but showed growth, closing at 30.5K. Active users increased significantly, reaching over 753K by the quarter's end.

Instagram showed a steady increase in weekly downloads, hitting 110K as the quarter concluded. Revenue remained consistent, with a slight peak at $13.2K mid-quarter. Active users hovered around 7.4M, showing minor fluctuations.

Finally, Snapchat experienced a rise in weekly downloads towards the end of the quarter, reaching 61.6K. Revenue saw a modest increase, peaking at $4.9K. Active users saw some variation, ending September at approximately 3.3M.

These insights, sourced from Sensor Tower, highlight the dynamic nature of app performance in South Africa's photo and video category during this period. For more detailed analytics, visit Sensor Tower's platform.